2016.03.18

160ppl limited Full

• 9:45-10:30

  Registration

• 10:30-10:40

  Greeting

• 10:40-11:30

  16 Lessons from 16 Years in UX

  After more than a decade and a half as a user experience professional, Jesse James Garrett has had more than his fair share of scrapes and bruises. In this presentation, Jesse reflects on what he's learned about what it really takes to deliver great UX work, from working with teams and managing stakeholders to breaking a creative rut and finding innovative solutions to design problems.

  

  Jesse James Garrett

• 11:30-11:40

  Break

• 11:40-12:30

  How to Make Sense of Any Mess

  In a world where everything is getting more complex and we are all experiencing personal information overload, there is a growing need to understand the tools and processes that are used to make sense of complex subjects and situations. These tools aren’t hard to learn or even tough to implement but they are also not part of many people’s education. Information Architecture is a practice of making sense. A set of principles, lessons and tools to help anyone make sense of anything. Whether you are – a student or professional, a designer, technologist or small business owner, an intern or executive – learn how information architecture can help you make sense of your next endeavor.

  

  Abby Covert

• 12:30-13:30

  LUNCH（Lunch will be provided.）

• 13:30-14:20

  How to Storyboard Product Ideas

  Storyboards capture an experience in a visual way. They communicate complex ideas in succinct, understandable ways—whether for planning a feature film or the user experience of an application.

  Kevin Cheng uses comics to make storyboards more understandable. And he even wrote a book about it for Rosenfeld Media; it’s entitled See What I Mean.

  In this presentation, Kevin talks about how organizations like Google, eBay, and the U.S. Postal Service have opted for comics (instead of lengthy reports or requirements docs) to tell the stories of their users and their products.

  You don’t need illustrator skills to do it, either. Kevin will explain why storyboards are a "trojan horse" of information, how to sell the method to your organization, what scenarios are appropriate for storyboards, and why you don't need illustration skills to do it.

  

  Kevin Cheng

• 14:20-14:30

  Break

• 14:30-15:20

  Sprint: How to Prototype and Test Products in Five Days

  The current methodology for building applications is broken. Most teams go through the classic agile pattern: ideate, build, launch, measure, iterate, repeat. Even when executed efficiently, this process stifles innovation under the burden of engineering and product launching. Using real-world examples, I will show how to test your theses more quickly and increase the overall effectiveness (and happiness!) of your whole

  

  Daniel Burka

• 15:20-15:30

  Break

• 15:30-16:20

  Narrow Artificial Intelligence in Sci-Fi

  Doomcasting artificial intelligence is all the rage right now. Gates, Musk, Wozniak, and Hawking have all voiced dire concerns. But their fears are focused on two kinds of AI: artificial general intelligence and artificial super intelligence. There’s a third kind—artificial narrow intelligence—that poses no existential threat, and is increasingly appearing in products in the real world. Sci-fi has been thinking about it for a long time, and free of development constraints, have included some eye-opening and mind-expanding examples. Join Chris, co-author of Make It So: Interaction Design Lessons in Science Fiction (Rosenfeld Media, 2012) and keeper of scifiinterfaces.com as he introduces this concept, and takes us on a tour of the best (and worst) examples of narrow AI in awesome sci-fi.

  

  Chris Noessel